Archived: Marketing Committee Meeting

Agenda:

1. Overview of the marketing efforts – what we are doing and effectiveness – budget
2. Overview of the recent international tradeshows, Tourism Expo Japan and ITB Asia
3. Discussion of points Norma made during the collaborative meeting – me:
   • Creating a revenue stream for more advertising and promotions through associated memberships from CVBs and others located along the Mississippi River.
   • Offering packages to CVBs along the Mississippi River to advertise in the newsletter or buy banner ad space on the website.
   • Sponsor advertorial on their city, town, attractions.
4. Discuss other marketing and promotion ideas
   • Should we consider domestic tradeshows to build awareness of Mississippi River Region with tour operators?
   • Other business